Hate Xbox Dashboard Ads? The Man Responsible Says He's Sorry

Allen Murray, the Microsoft employee who largely created the technology that allows for ads on Xbox's dashboard, says he's sorry. As Murray explains in a post to his personal blog, the idea originated with good intentions. In 2004, Murray's first job in the games industry was Program Manager on the Xbox team, where he worked on the web services layer of Xbox Live. At some point, it occurred to Murray that many users won't discover games that were hidden just several clicks down the user interfac...